contents
Exhibition Contents
Takahiro Tsuchida, Naoto Fukasawa and Kaoru Tashiro selecting exhibits.
Some 150 products considered to be "The Original" are exhibited.
Some 150 products defined as "The Original" on the basis of careful discussions between Tsuchida, Fukasawa and Tashiro, are selected because of their fundamental appeal and ability to deeply influence the world, and these are presented together with texts and photographs. The exhibition, which includes items ranging in age from the late 19th century to the present day, reexamines the appeal of the individual designs.
"Unknown Masterpieces"
The exhibit includes many masterpieces that have made design history. Most of them are long-sellers or reproductions that are mass-produced and distributed on the market. In this exhibition, these products are presented from the perspective of "The Original." The exhibition also introduces "unknown masterpieces" such as "Moser," a chair by Werner Max Moser, "Lama," a door handle by Gio Ponti and "Urbino," a tableware by Trude Petri, which are highly acclaimed worldwide but have hardly ever been distributed in Japan.
Recent products are also introduced as "The Original."
In addition to the "The Original" products from the history of design with a high rate of name recognition, there are also products that were created from the 2000s onward which are equally well-known and are treated as part of the same single flow of design history. Visitors will be able to grasp the ongoing flow of design which might otherwise be difficult to discern.
There is also a graphic display with a large layout of 50 photographs of products on display, as well as a room-like area in the gallery.
The walls of the exhibition space are decorated with a large graphic layout of approximately 50 photographs taken by the photographer Gottingham for this exhibition. By viewing these photographs along with the actual products, visitors will be able to fully appreciate the appeal of each product from a perspective that differs from that of the naked eye.
In addition, some of the products are presented in an installation styled by interior designer Yumika Yoshida to resemble a room, so that visitors can experience how the products are used in real life.